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Submitted by: Dave Furness
Sellers on eBay UK and eBay USA have to deal with the major changes that eBay has unexpectedly announced.
If you are an eBay Shop subscriber based in the UK, expect a drastic increase in your subscription fees starting 1st April.
There are three types of eBay Shops, namely Basic, Featured and Anchor, with the last being the highest level, not to mention most expensive.
For a Basic Shop, which includes 200 listings, your monthly fee will climb to 25 from what was originally 17.38, and youll get 50 additional listings.
A Featured Shop subscription will go from a monthly rate of 52.75 to 69 and include 1,500 listings, which is 300 more from the original number.
As for the Anchor Shop subscription, which is inclusive of unlimited listings, the monthly rate will increase to 269 from 217.38.
Higher Insertion Fees
An insertion fee is charged on additional listings that exceed the maximum number of listings included in your eBay Shop subscription.
When eBays new fees start to take effect, Basic subscribers are going to pay an insertion fee of 15p from the current 9p for every listing in excess of their free monthly listings.
Meanwhile, for listings that go beyond the free ones in the Featured Shop subscription, a fee of 5p from what was originally 4p will be charged.
No insertion fees for Anchor subscribers as they are entitled to unlimited listings.
Aside from their free monthly listings, Featured and Anchor Shops subscribers also get listing and packaging credits.
A Featured subscription comes with 10 worth of listing upgrade credit while an Anchor subscription has 20 worth of credit.
Featured and Anchor subscribers also get free packaging credit worth 10 and 20, respectively.
Unfortunately, sellers with the Basic Shop subscription do not qualify for either of these freebies.
eBay USA Offer More Visibility
If youre an eBay seller whos based in the US, youll love some of the updates on eBay USA, but cringe on others.
Remember those third-party product listing ads which turn up in eBay search results?
eBay have replaced them with eBay promoted listings, to make your product more visible to buyers.
Whats more, a Promotions Manager, which will be available next month, will help get your special offers to appear in search results within the eBay mobile app.
Flexible Shipping Tools
Moving on to shipping, eBay created new tools that give you the ability to manage your shipping costs and handling time with ease.
Using eBays location-based shipping rate tables, you can come up with shipping rates based on the distance of your shipping destination from your warehouse.
eBay also created a calendar tool to help you organise your shipping schedule.
New Final Value Fees
Citing the amount of their investment, marketing efforts and tools to enhance seller and buyer experience, eBay said the adjustment that theyve made to the final value fees is just fair.
Starting 1st May, they are going to impose their new final value fees on eBay Store subscriptions.
Your FVF will depend on the type of category you sell in. See the guide below.
Store Subscribers: Select Computers/Tablets & Networking, Video Game Consoles, Heavy Equipment, Concession Trailers & Carts, Imaging & Aesthetics Equipment, and Commercial Printing Presses
New FVF:No Change
Store Subscribers:Select Consumer Electronics, Select Cameras & Photos, Coins & Paper Money, and Stamps
Store Subscribers:Musical Instruments & Gear (except Pro Audio and DJ Equipment)
Store Subscribers:Select Motors Parts & Accessories and Automotive Tools and Supplies
Store Subscribers:Clothing, Shoes & Accessories, Collectibles, Home & Garden, Select Camera & Photo Accessories, Select Cell Phones Accessories, Jewelry & Watches, Sporting Goods, Toys & Hobbies, Health & Beauty, Select Business & Industrial, Books, DVDs & Movies, Music, Video Games, and all other categories (exclusions apply)
Store Subscribers:Non-Store Subscribers
New FVF:No Change
Stringent Requirements for Top Rated Sellers
Sellers who meet eBays selling and shipping standards are tagged as Top Rated Sellers, and qualify for exclusive benefits like a 20% discount on final value fees.
However, eBay decided to reduce the FVF discount of Top Rated Sellers to 10%.
Its a bitter pill to swallow, especially for many sellers who are constantly working hard to be eligible for the Top Rated Sellers program.
To make matters worse, eBay announced that starting 20th June, to qualify for the said program, the tracking information which sellers upload to My eBay should be 95% of their transactions with US buyers instead of the current 90%.
However, its not all bad news in this area because from 1st April all Top Rated Sellers are going to receive a $30 credit quarterly, which they can use for their promoted listing campaigns on eBay.
We know how eBay can throw many off balance with the changes they come out with time and time again.
If theres one thing that they havent changed yet, its their promise to help you grow your business.
Do you think that still holds true?
About the Author: Online sellers don’t be left behind. Multichannel marketing is the quickest route to reach your customers. Check out our easy to follow tutorials on Magento, M2E Pro, Magmi and other eCommerce tools that will help you sell and earn more on Amazon, eBay and other marketplaces. Head over to
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